Comfort Keepers — Roswell, NM

National non-medical in-home senior care franchise founded in 1998. Provides companionship, personal care, safety services, and dementia care.

Comfort Keepers was founded in 1998. Today the brand has 462+ offices across 45 states.

Each Comfort Keepers office is locally owned. That means caregivers, prices, and hours can be different from one office to another. This office hires and trains its own caregivers.

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Most families pay out of pocket. In the NM state avg area, home care usually runs $26–$36 an hour.

Other ways to pay:

• •Long-term care insurance: if your loved one bought a policy, it may cover home care. Call the insurance company to check.
• •VA benefits: veterans and surviving spouses may qualify for help through Aid & Attendance.